Professional Targeted Marketing (PTM) is fully committed to compliance with Canada’s Anti-Spam Legislation (CASL). We take our obligations seriously and have implemented robust processes to ensure all commercial electronic messages we send on behalf of our clients meet or exceed the requirements of CASL. <span “>This policy outlines how PTM obtains consent, sends commercial electronic messages, and handles unsubscribe requests.
PTM maintains 100% CASL compliance across all marketing and communication activities. We only send commercial electronic messages (CEMs) where we have obtained valid consent or where an exemption applies under the legislation. We have been diligent in obtaining express consent from healthcare professionals and other recipients in our database. For every record, we maintain detailed records of:
Our processes have been reviewed by external legal counsel to ensure ongoing compliance with CASL.
PTM obtains express consent wherever required before sending commercial electronic messages. Consent is documented with reference to the service, source, and date. We do not rely on implied consent except in situations clearly permitted under CASL.
Health Canada-mandated recalls and safety notices are not considered commercial electronic messages under CASL. Therefore, no consent is required for these communications.
Every commercial electronic message sent by PTM includes a clear and simple unsubscribe mechanism, as required by CASL. Recipients can easily unsubscribe by:
PTM maintains comprehensive records of all consents, including supporting documentation. These records are available for audit and can be provided upon reasonable request.
If you have any questions about our CASL compliance practices, wish to withdraw consent, or have concerns regarding any communication you have received from PTM, please contact us:
20 Torbay Road
Markham, Ontario L3R 1G6
We will respond to your request within a reasonable timeframe.
PTM may update this CASL Compliance Policy from time to time. The most current version will always be available on our website.
