Pharmacists
& Allied Health
Strengthen pharmacist engagement, increase healthcare recommendations, and drive retail activation through targeted HCP outreach across Canada.
& Allied Health
Pharmacy Teams
Experts
| Brand Priority | Where PTM Fits |
|---|---|
| Product Launches | HCP awareness, pharmacist engagement, launch communications |
| Seasonal Demand | Timed campaigns, promotional waves, sampling initiatives |
| Recommendation Lift | Pharmacy outreach, brand recall, HCP engagement |
| Brand Switching | Competitive messaging and substitution support |
| Retail Activation | Pharmacy outreach and omnichannel awareness |
| Post-Market Communication | Safety notices, product updates, compliance outreach |
PTM connects audience access, pharmacy engagement, omnichannel outreach, and reporting through one integrated operating model.
Access pharmacists, physicians, and allied healthcare audiences across Canada through AxisOne™.
Coordinate launches, seasonal campaigns, and pharmacy programs with a single partner.
Support product updates, safety communications, and compliant outreach with confidence.
Stay top-of-mind where substitution, recommendation, and purchase decisions happen.
Quickly adapt to launches, seasonal demand, and changing market priorities.
PTM helps Consumer Health, OTC, and Natural Health Product brands strengthen healthcare professional engagement, improve recommendation visibility, and support retail health activation across Canada. Programs can support product launches, seasonal campaigns, healthcare education, omnichannel outreach, and market visibility initiatives designed to keep brands connected to the professionals who influence consumer healthcare decisions.
No. PTM supports engagement across pharmacists, physicians, nurse practitioners, allied health professionals, clinics, and retail healthcare environments. Programs can be tailored to different healthcare audiences depending on the brand category, therapeutic focus, retail strategy, and market objectives, helping Consumer Health and OTC brands improve visibility across broader healthcare recommendation ecosystems.
PTM supports product launches, seasonal awareness campaigns, omnichannel HCP engagement, pharmacy outreach and engagement, recommendation support, healthcare education support, market feedback programs, safety communication, and post-market outreach. Programs are designed to help Consumer Health and OTC brands improve healthcare visibility, strengthen recommendation opportunities, and support more connected retail health execution.
PTM helps brands stay visible across the healthcare environments where recommendation and substitution decisions happen. Through healthcare audience targeting, omnichannel outreach, and pharmacy engagement, PTM helps Consumer Health and OTC brands strengthen awareness and improve visibility with the healthcare professionals who influence consumer purchasing behavior.
Consumer Health and OTC brands work with PTM when they need stronger healthcare professional reach, more connected omnichannel engagement, and scalable support across evolving retail and healthcare priorities. PTM helps simplify healthcare engagement by combining audience access, outreach, compliance communication, and measurement into one coordinated operating model.
PTM combines Canada’s largest CASL-compliant healthcare professional database with omnichannel engagement, pharmacy reach, healthcare communication infrastructure, measurement programs, and regulated healthcare execution support. This helps Consumer Health and OTC brands improve healthcare visibility, strengthen recommendation influence, and support more consistent engagement across pharmacy, primary care, and allied health environments.
Connect with PTM to strengthen pharmacist engagement, improve HCP visibility, and support retail growth through targeted healthcare outreach.
