Health Canada
Preferred
Preferred
Deployment
Documentation
When patient safety is at stake, communication needs to be timely, targeted, and fully documented. PTM helps regulated healthcare teams, deliver critical safety messages with confidence.
Support risk minimization programs and urgent safety notices with workflows built for regulated healthcare environments.
Reach the right healthcare professionals by specialty, geography, and care setting using real time validated HCP data.
Distribute urgent notices quickly through coordinated channels with full delivery oversight and response visibility.
Maintain clear records, distribution logs, and archived reporting to support internal review and Health Canada expectations.
PTM simplifies safety communications through a structured process designed for rapid deployment, targeted reach, and complete documentation.
Confirm target HCPs, communication requirements, and approved content.
Select the right channels based on urgency, audience, and compliance needs.
Deploy across email, fax, direct mail, and live support with tracked delivery.
Deliver archived records, response visibility, and audit-ready reporting.
Whether reducing risk proactively or responding to emerging safety concerns, PTM helps healthcare teams communicate clearly, quickly, and compliantly.
| Proactive Risk Minimization | Urgent Safety Notices |
|---|---|
Reduce risk before escalation through structured HCP education and precautionary communication.
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Communicate emerging safety risks quickly when immediate HCP action is required.
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For regulated product recalls, see RecallOne™. For non-recall product disposition, see Product Returns Management.
PTM helps regulated healthcare organizations deliver safety communications with the speed, reach, and documentation required for critical compliance initiatives.
Risk minimization communications are proactive safety messages used to reduce product-related risk before issues escalate. These programs help healthcare professionals understand emerging precautions, prescribing considerations, monitoring requirements, or safe-use updates. They often include educational tools, reminder materials, checklists, and targeted HCP outreach designed to improve awareness, reinforce safe use, and support Health Canada risk management expectations.
PTM can deploy urgent safety notices within hours once messaging and approvals are finalized. Using validated audience targeting, omnichannel delivery, and coordinated live support, PTM helps regulated healthcare teams move quickly when safety communication timelines are tight. This reduces delays, improves reach, and supports time-sensitive Health Canada notification requirements with greater control and documented execution.
Risk minimization communications are typically used when a product requires additional safety guidance beyond standard labeling. This may include new monitoring recommendations, prescribing precautions, controlled distribution protocols, or HCP education tied to product risk. These communications help healthcare teams respond early, improve awareness, and reduce the likelihood of clinical, regulatory, or reputational issues before stronger intervention is required.
A Health Canada safety notice is a regulated communication used to inform healthcare professionals about important product safety updates that may affect prescribing, dispensing, monitoring, or patient management. These notices may include Dear Healthcare Professional Letters, Notice to Hospitals, label updates, or urgent safety alerts. Their purpose is to communicate emerging risks quickly and support informed clinical action.
Safety notices are used to communicate important product risk information, while recalls are used when products must be removed, corrected, or recovered. Safety notices focus on awareness, education, and clinical action. Recalls involve formal product recovery, reconciliation, and regulatory reporting. PTM supports both workflows separately, helping teams choose the right response based on risk severity and regulatory requirements.
PTM activates a 24/7 onsite response team to deploy Health Canada mandated safety notices within hours of approval. Using PTM’s AxisOne™ database and omnichannel services, notices are delivered across email, fax, mail, and live outreach. All distributions are tracked, verified, and documented to meet regulatory timelines and audit expectations without operational delays. This supports internal review, operational control, and Health Canada expectations for regulated safety communication programs.
Risk minimization communications and safety notices are delivered to all relevant stakeholders, including prescribers, pharmacists, allied health professionals, hospitals, and professional associations. PTM leverages AxisOne™, Canada’s largest verified HCP database, to ensure precise targeting by specialty, role, and geography -supporting informed clinical decisions and comprehensive regulatory coverage.
PTM delivers safety communications through coordinated channels including email, fax, direct mail, and live call support when needed. Channel selection depends on urgency, audience, and communication requirements. This multi-channel approach improves reach, supports delivery confirmation, and helps ensure safety updates are distributed clearly, quickly, and with documented visibility across target healthcare audiences.
PTM helps healthcare teams deliver compliant safety communications with speed, precision, and full documentation.