Pharmacists Reached

Drive product requests, pharmacy recommendations, and front-of-counter visibility through pharmacist-focused engagement programs.
Pharmacists Reached
Solo Models
Coverage
Pharmacists influence product recommendations, substitutions, adherence, and patient conversations every day. Pharmacist Express™ helps
brands engage them through pharmacy-first programs designed to drive visibility and action.

Reach retail and specialty pharmacists through targeted pharmacy programs.

Choose Co-Op or Solo models based on your goals and budget.

Promote Rx, OTC, NHPs, patient materials, co-pay cards, trial devices, and educational tools in one program.

From targeting and request capture to fulfillment and reporting.
Build pharmacy programs that support awareness, education, and product access.
Enable pharmacists to request samples, literature, and support materials through a streamlined ordering experience.
Increase exposure through targeted pharmacy outreach and optional PharmaDirect™ amplification.
Include monographs, patient cards, reimbursement tools, educational assets, and sales rep connections alongside product offers.
Reach pharmacists across chains, banners, independents, hospitals, and underserved markets.

Select the execution model that aligns with your objectives, budget, and timeline.
| Feature | Co-Op Execution | Solo Execution |
|---|---|---|
| Best For | Mature brands, budget efficiency | Launches, priority brands |
| Cost Model | Shared efficiency | Dedicated investment |
| Brand Presence | Shared placement | Brand-exclusive |
| Timing | Flexible start windows | Fully flexible |
| Audience Control | Shared pharmacy audience | Dedicated targeting |
Expand your sampling strategy across the full patient journey with Sample Express™.
Pharmacist Express™ is PTM’s pharmacist-focused sampling and engagement program built to help brands reach Canadian pharmacy professionals directly. It supports compliant distribution of samples, literature, patient tools, and educational materials through pharmacy-first workflows designed to improve visibility, simplify ordering, and drive product engagement across retail, hospital, and specialty pharmacy settings.
Pharmacist Express™ is built specifically for pharmacist-only programs. It focuses on pharmacy engagement, product requests, and pharmacist influence across retail, hospital, and specialty settings. Sample Express™ supports broader HCP sampling across the full patient journey, including physicians, nurse practitioners, pharmacists, allied health, and institutions. Brands use Pharmacist Express™ when pharmacy is the primary audience.
Pharmacist Express™ reaches verified Canadian pharmacists across retail, hospital, specialty, banner, and independent pharmacy environments. Programs can be tailored by geography, pharmacy type, banner, therapeutic focus, or business objective. This helps brands engage pharmacists where product recommendations, substitutions, education, and adherence decisions are actively influenced.
Programs can include Rx and OTC samples, NHPs, patient support materials, co-pay cards, monographs, trial devices, educational content, and branded support tools. Pharmacist Express™ is designed to support more than sample distribution alone, giving brands a flexible pharmacy engagement model that can combine product access, education, and support in one streamlined experience.
Yes. Pharmacist Express™ is built to support compliant pharmacist outreach and fulfillment in Canada through consent-based targeting, secure request capture, regulated fulfillment workflows, and audit-ready reporting. Programs are managed within PTM’s controlled environment to help brands maintain compliance while improving pharmacy access, visibility, and engagement.
Pharmacist Express™ includes reporting that tracks requests, fulfillment activity, response trends, and engagement performance in real time. This gives brands visibility into what pharmacists request, how programs perform, and where optimization is needed. Optional survey and feedback layers can also be added to capture deeper pharmacy insight and post-engagement performance.
Offers promoted through Pharmacist Express™ can be featured in PharmaDirect™ Newsletter, Canada’s #1 pharmacy publication (41,000+ subscribers, 81% read rate). This provides bonus visibility, especially for Co-Op campaigns, increasing likelihood of pharmacist engagement and product recommendations by 71%+, while maintaining full compliance with consent and tracking standards.
Direct Mail
Regulatory / Industry Best Practice
Logistics
Call center
CASL & Privacy Compliant
Omnichannel
Physical
Physicians
Pharmacists
Newsletter
CASL & Privacy Compliant
Digital
Pharmacists
Fax
CASL & Privacy Compliant
Digital
Logistics
Nurses (NPs/RNs)
Physicians
Reach pharmacists through targeted programs designed to increase visibility, drive requests, and support product adoption across Canadian pharmacy settings.