
24/7 operational readiness for urgent recalls, safety notices, and regulatory communications.

Target physicians, pharmacists, hospitals, clinics, and healthcare institutions through AxisOne™ .

Deploy coordinated email, fax, direct mail, and live outreach from one integrated workflow.

Track delivery, responses, reconciliation activity, and program outcomes.

Manage returns, reimbursement, and reconciliation through centralized processes.

Maintain secure records, reporting, and long-term archival to support regulatory review.
| Compliance Need | How PTM Supports It |
|---|---|
| Urgent Health Canada safety notices | Rapid omnichannel HCP communication deployment |
| National product recalls | End-to-end recall execution and response tracking |
| Risk minimization programs | Targeted compliance communication workflows |
| Product return coordination | Reverse logistics and reconciliation support |
| Recall preparedness planning | Assurance programs, mock recalls, and workflow development |
| Hard-to-reach HCP communication | Multi-channel outreach using validated HCP targeting |
| Regulatory documentation | Audit-ready reporting and secure archiving |
Direct Mail
Regulatory / Industry Best Practice
Physical
Omnichannel
Physicians
Nurses (NPs/RNs)
Fax
Regulatory / Industry Best Practice
Omnichannel
Digital
Allied HCPs
Physicians
Health Canada Directed
Logistics
Physicians
Pharmacists
Call center
Health Canada Directed
Physical
Omnichannel
Institutions
Physicians
Direct Mail
Fax
Health Canada Directed
Omnichannel
Physical
Physicians
Institutions
Urgent safety notices and recall communications often require immediate deployment across multiple healthcare audiences. PTM supports rapid execution, combining validated HCP targeting, omnichannel distribution, and operational readiness designed for time-sensitive communication events. Programs can include email, fax, direct mail, and call centre support workflows to help organizations meet regulatory timelines while maintaining visibility into communication delivery and response activity.
Recall management programs typically include audience identification, multi-channel notification, response tracking, inbound support, reverse logistics, reimbursement coordination, reconciliation, destruction, and final reporting. PTM integrates these activities through centralized operational workflows designed to maintain traceability and communication continuity throughout the recall lifecycle. This helps organizations manage both urgent execution and ongoing regulatory documentation requirements more efficiently.
Traceability is achieved through validated audience targeting, delivery confirmation, response monitoring, and centralized reporting systems. PTM documents communication activity, recipient responses, and operational actions throughout execution. Records are securely archived to support reconciliation, regulatory review, and audit requirements, providing organizations with clear visibility across the entire recall and compliance process.
Healthcare professionals consume information through different channels, particularly during urgent situations. Relying on a single channel can increase the risk of missed notifications. PTM combines email, fax, direct mail, and live support programs to reinforce critical communications, improve reach, and support more reliable notification coverage during recalls, safety notices, and risk minimization initiatives.
Yes. PTM supports organizations before, during, and after compliance events. Services include risk minimization communications, preparedness planning, mock recalls, workflow development, audience validation, and active recall execution. This approach helps organizations improve readiness, reduce operational risk, and respond more efficiently when urgent regulatory communications are required.
Organizations should look for healthcare-specific expertise, validated audience reach, omnichannel communication capabilities, reverse logistics support, and strong traceability infrastructure. Effective partners should also provide operational readiness, reporting visibility, and audit-ready documentation. PTM combines these capabilities through RecallOne®, AxisOne®, and integrated communication services built specifically for regulated healthcare environments across Canada.
Strengthen recall readiness, improve traceability, and protect patients through integrated recall, safety, and risk minimization programs built for Canadian healthcare organizations.